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A Question Pertaining to One of the Essential Elements: an Offer Versus an Invitation to Make an Offer

I received mail today from Costo regarding a $10 gift card if I sign up to automatically renew. I believe this mail may actually constitute an offer and not merely an invitation to make an offer. I spent a a number of years of my life before I ever knew about the difference and happier years afterwards. I realize this is not discussion of all the elements of a breach of contract case.

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